There's A Word For That
A well-turned declarative sentence can be a powerful thing. And even in this era of Twitter, YouTube, Facebook, Instagram, Snapchat, and other digital innovations, strong, clear writing still counts. Used deftly, words will always wield immense influence: To inspire; to illuminate; to educate; and to engage.
My name is Mark Frankel, and that's where I can help — by making sure you, your company, or organization, articulates and communicates its story and viewpoints in the strongest, most compelling, most memorable fashion possible. And by harnessing the right words that will present your ideas clearly; make your message resonate; and achieve greater impact.
A versatile and skilled writer, editor, and storyteller, with a knack for communicating the big picture, I work in numerous formats and across multiple platforms, including:
I bring decades of professional writing experience to the table. Beginning my career as a freelance journalist, I eventually went to work for national and international magazines, including Newsweek, Adweek, and BusinessWeek, as a writer and editor, producing hundreds of magazine and newspaper articles over the years. Later, I transitioned into marketing and corporate communications for MasterCard Worldwide. But a journalistic rigor still shapes my approach to communications: What's the news? What’s the larger significance? Where's the evidence to back it up? And most important of all, Why should people care?
There are a few basic principles that guide me as I work:
Click on the links to see a few samples of my work:
Water, Water Nowhere
New York Times
Oct. 20, 2016
How Many Americans Go Without Clean Water?
Detroit Free Press
Jan. 17, 2019
How Off-The-Grid Navajo Residents Are Getting Running Water
PBS News Hour
June 20, 2018 (I played a key role in securing TV coverage)
Defending Donald Sterling's Right to be a Racist
Chicago Tribune, May 7, 2014.
Hedge Funds of the Living Dead
New York Times DealBook
June 4, 2012
Hedge Funds Need More Accountability
Pensions & Investments
April 30, 2012
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Hastings-on-Hudson, NY 10706